Deloitte Digital — Design & Product Leadership
Senior Manager leading experience design and product strategy across government and enterprise clients for a decade. Built design capability inside client organisations — not just delivering artefacts but transferring practice.
The context
Deloitte Digital is one of Australia's largest digital consultancies. Over 10 years, David led experience design and product management across government departments, financial services, utilities, and retail — from large-scale digital transformation programs to targeted design sprints that unlocked specific strategic decisions.
The approach
David used a two-track delivery model — deliver the project and build the client's internal capability simultaneously. Every engagement was designed with an exit plan. The goal wasn't to be indispensable; it was to leave behind a team, a practice, and a set of ways of working that the client could sustain independently. This required teaching research methods instead of just doing research, building design systems that product teams could extend, and creating governance frameworks that outlasted the engagement.
What was built
Large digital transformation projects across multiple sectors. Experience design strategies. DesignOps frameworks. Product roadmaps. Cross-functional teams that could operate after the consultants left. The through-line was always the same: building capability inside the client organisation rather than creating dependency on the consulting team.
What changed
Client organisations retained design capability after the engagement ended — a deliberate outcome, not a happy accident. Projects were delivered on time and on budget. Design practice matured from project-by-project execution to a strategic function at multiple organisations, with governance frameworks and ways of working that persisted long after the engagement closed.